For over 125 years, Johnson's has been a pioneer in the baby products sector, focusing on creating high-quality products with a strong commitment to the quality of ingredients. Their dedication is evident in their recent launch of the Ingredient Transparency Initiative, aimed at providing clear information about the ingredients in ten of their top products. This move reflects Johnson's commitment to transparency and building trust with parents.

In their pursuit of excellence, Johnson's has integrated key commitments into their business model. They have a strong focus on sustainability, with all their bottles designed to be recyclable, showcasing their dedication to a greener future. Another significant aspect is their ethical stance against animal testing in their cosmetics range. Johnson's believes in achieving product safety and effectiveness without compromising animal welfare, although they acknowledge that some countries require animal testing for regulatory approval.

Additionally, embracing nature is a cornerstone of their philosophy, with over 90% of the ingredients in their cleansers, lotions, and shampoos derived from natural sources, adhering to their strict standards for natural content.

Enhance your salon offering by purchasing Johnson's supplies from Eson Direct, the UK's #1 leading salon supply warehouse. Make your purchase today to enhance your salon.