SheaMoisture, a heritage brand, carries on the pioneering spirit of Sofi Tucker, a mother of four and enterprising Sierra Leonean. In 1912, Tucker began selling shea butter, African black soap and her own homemade beauty products, laying the foundation for what SheaMoisture is today. The brand honours Tucker's legacy by using shea butter, expertly prepared by African women, in its formulations.

With every purchase, customers in the UK not only indulge in quality beauty essentials, but also support SheaMoisture's mission to give back to the community. For over 30 years, the brand has been dedicated to providing premium beauty products that nourish and rejuvenate, while remaining true to its purpose-driven ethos.

SheaMoisture's commitment to community reinvestment is noteworthy; to date, the company has invested more than $10 million in the Black community to support economic and educational initiatives worldwide. Choosing SheaMoisture is more than a beauty choice; it's a commitment to premium, trusted beauty products that enhance personal well-being and contribute significantly to community upliftment.

Enhance your salon offering by purchasing SheaMoisture supplies from Eson Direct, the UK's #1 leading salon supply warehouse. Make your purchase today to enhance your salon.