Wella Professionals - Koleston Perfect Me+ 7/77 Medium Blonde Brown Intensive 60ml

Wella Koleston Perfect Me+ represents the pinnacle of permanent hair colour with innovative Pure Balance and Me+ technology. This advanced formula seamlessly blends powerful coverage with a gentle touch to create rich, deep browns with unparalleled depth and radiant shine. The unique combination of classic Koleston shades, the smooth formula of Innosense and the natural luminosity of Illumina results in a perfectly balanced colour that looks stunningly natural yet vibrantly rich.

With an extensive palette of 123 mixable shades, Koleston Perfect Me+ offers unlimited possibilities for creating personalised deep browns. Pure Balance Technology effectively binds free radicals, minimising hair damage and ensuring a more even colour result. Many shades contain Me+ technology, which significantly reduces the risk of developing colour allergies compared to traditional formulations. The improved texture allows for precise application and easier rinsing, while the pleasant fragrance enhances the overall colouring experience for both stylists and clients.

Key Features:
Delivers predictable, long-lasting deep brown results with natural shine and vibrancy
Provides up to 100% grey coverage while reducing the risk of allergic reactions
Promotes healthier hair by reducing free radicals and minimising breakage
Features a creamy texture for effortless application and a pleasant, mood-enhancing fragrance
Guarantees reliable results when used in conjunction with Wella Welloxon Developer
Offers a versatile range of 123 mixable shades for bespoke deep brown colour creations

Vegetarian & Allergy Information: 
This product contains ingredients of animal origin and is not suitable for vegetarians or vegans. May cause allergic reactions in some individuals. Always patch test 48 hours before use to check for potential allergies.

Safety information: 
For professional use only. Read and follow all instructions carefully before use. Always patch test 48 hours prior to use to check for allergic reactions. Avoid contact with eyes and skin. In case of eye contact, rinse immediately with plenty of water. Wear suitable gloves during application.

Ideal for: 
Professional hairdressers and colourists looking for a powerful, versatile deep brown colour system. Perfect for clients seeking rich, long-lasting browns with maximum grey coverage and reduced risk of allergic reactions. Ideal for those looking to achieve natural looking or dramatic deep browns.

How to use: 
Mix the colour with the appropriate Wella Welloxon developer according to the desired deep brown shade. Apply to dry, unwashed hair with a tinting brush, ensuring even coverage. Leave for the recommended time, then rinse thoroughly until water runs clear. Follow with a colour safe shampoo and conditioner designed for brown hair.

Ingredients: 
Aqua, Cetearyl Alcohol, Propylene Glycol, Ammonia, Dicetyl Phosphate, Trisodium Ethylenediamine Disuccinate, Ceteth-10 Phosphate, Steareth-20, 2-Methoxymethyl-P-Phenylenediamine, Ammonium Sulfate, Sodium Sulphate, Xanthan Gum, Sodium Hydroxide, Sodium Sulphite, Resorcinol, Ascorbic Acid, Parfum, CI 77891, Disodium EDTA, M-Aminophenol, P-Aminophenol, 1-Naphthol, 2-Methylresorcinol.

FOR PROFESSIONAL USE ONLY. This product is for professional use only. Read instructions carefully before use. May cause allergic reaction, patch test 48 hours prior to use. A strand test is recommended.