Selective Professional - Reverso Hair Cream Colour Ash Series 100ml

The Selective Professional Reverso Hair Cream Colour 100ml from the Ash Series offers long-lasting, ammonia-free permanent hair colour that delivers vibrant, natural-looking hues. Enriched with a unique blend of Superfoods extracts, including avocado, ginger, and red fruits, this professional hair dye nourishes the hair while providing 100% grey coverage. The absence of ammonia ensures a gentler application process, respecting the integrity of the hair fibre and leaving it soft, silky, and visibly healthier. The Reverso Hair Cream Colour is formulated with rich and balanced pigments that penetrate deeply into the hair, delivering brilliant and enduring colour results. This product is ideal for professional salons looking to offer clients a superior colouring experience with complete grey coverage and a radiant finish.

With 48 stunning shades to choose from, the Reverso Hair Cream Colour guarantees consistent, long-lasting results whether you are covering grey hair or enhancing your natural tones. It is designed to be mixed with oxidising emulsions (10-20-30-40 Vol.) for permanent colour or 5 Vol. for semi-permanent results. The product’s blend of Superfoods extracts, such as banana, turmeric, and carrot, not only adds colour but also strengthens and hydrates the hair, ensuring it remains smooth, shiny, and healthy from the first application. The easy-to-use formula allows for even application and vibrant results, making this the perfect choice for professionals seeking high-quality, reliable hair colour.

Key Features:

• Ammonia-free and PPD-free formula for gentle hair colouring.
• Enriched with Superfoods extracts for deep nourishment and hydration.
• Provides 100% grey coverage with long-lasting, vibrant results.
• Available in 48 rich and balanced ash-toned shades.
• Can be mixed with oxidising emulsions for permanent or semi-permanent colour.
• Leaves hair soft, silky, and visibly healthier after use.

Safety Information:

FOR PROFESSIONAL USE ONLY. This product has been developed for professionals and must be mixed with oxidant (sold separately.) Please read instructions thoroughly before use. Can cause an allergic reaction, a patch test must be performed 48 hours prior to use. It is advisable to perform a strand test.

Ideal for:

Ideal for professional hairdressers seeking to offer ammonia-free, long-lasting colour with 100% grey coverage in ash tones.

How to use:

Mix 1:1 with oxidising emulsions for standard shades or 1:2 for ultra-blonde shades. Apply to dry, unwashed hair.

Top Notes:

Avocado, Banana, Ginger, Orange, Turmeric, Carrot, Red Fruits, Apple, Chilli Pepper

Ingredients:

Aqua (Water), Cetearyl Alcohol, Ethanolamine, Propylene Glycol, Cocamide MEA, PEG-40 Castor Oil, Oleth-30, Toluene-2,5-Diamine Sulfate, Sodium Cetearyl Sulfate, Capsicum Annuum (Pepper) Fruit Juice, Citrus Aurantium Dulcis (Orange) Juice, Daucus Carota Sativa (Carrot) Root Juice, Persea Gratissima (Avocado) Fruit Extract, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Perfume (Fragrance), Curcuma Longa (Turmeric) Root Extract, Musa Paradisiaca (Banana) Fruit Juice, Pyrus Malus (Apple) Juice, Resorcinol, 2-Amino-4-Hydroxyethylaminoanisole Sulfate, Rubus Fruticosus (Blackberry) Juice, Rubus Idaeus (Raspberry) Juice, m-Aminophenol, Zingiber Officinale (Ginger) Root Juice, Hydrolyzed Rice Protein, Vaccinium Angustifolium (Blueberry) Fruit Juice, Ethylhexyl Palmitate, 2-Methylresorcinol, Glycol Distearate, Sodium Sulfite, Decyl Glucoside, Sodium Hydrosulfite, Hexyl Cinnamal, Laureth-4, Cocamidopropyl Betaine, Tetrasodium Glutamate Diacetate, Polyquaternium-7, Simethicone, Citronellol, Geraniol, Linalool, Limonene.