Selective Professional - Reverso Hair Cream Colour Deep Ash Series 100ml

The Selective Professional Reverso Hair Cream Colour 100ml from the Deep Ash Series offers a premium, ammonia-free permanent hair colour solution, providing deep, radiant tones while respecting the hair’s natural health. Formulated with a unique blend of Superfoods extracts, such as avocado, ginger, and red fruits, this permanent hair dye nourishes and revitalises the hair during the colouring process. Designed to deliver 100% grey coverage, its rich and balanced pigments ensure vibrant, long-lasting results, leaving the hair soft, silky, and hydrated. The absence of ammonia and PPD guarantees a gentler colouring experience, making it suitable for sensitive scalps and those seeking a more natural approach to hair colouring. Available in a range of 48 shades, Reverso Hair Cream Colour is the perfect solution for achieving striking, salon-quality results with minimal damage.

The Reverso Hair Cream Colour is ideal for professional salons, offering a versatile mix-to-use system with oxidising emulsions (10-20-30-40 Vol.) for permanent results or 5 Vol. for semi-permanent colour. The product’s carefully selected Superfoods ingredients, such as turmeric, carrot, and banana, work to strengthen and protect the hair, promoting elasticity and shine. The easy-to-use formula ensures even application and consistent coverage, making it a reliable choice for professionals looking to deliver exceptional results. Whether you’re covering grey hair or enhancing natural tones, this product guarantees deep, rich colour with a smooth, healthy finish from the first application. Designed for professionals, it combines performance with care, providing superior results that last.

Key Features:

• Ammonia-free and PPD-free formula for a gentler colouring experience.
• Enriched with Superfoods extracts for deep nourishment and hydration.
• Provides 100% grey coverage with long-lasting, vibrant results.
• Available in 48 rich and balanced deep ash-toned shades.
• Mix with oxidising emulsions for permanent or semi-permanent colour results.
• Leaves hair soft, silky, and visibly healthier after use.

Safety Information:

FOR PROFESSIONAL USE ONLY. This product has been developed for professionals and must be mixed with oxidant (sold separately.) Please read instructions thoroughly before use. Can cause an allergic reaction, a patch test must be performed 48 hours prior to use. It is advisable to perform a strand test.

Ideal for:

Ideal for professional hairdressers seeking to offer ammonia-free, long-lasting ash-toned colour with 100% grey coverage.

How to use:

Mix 1:1 with oxidising emulsions for standard shades or 1:2 for ultra-blonde shades. Apply to dry, unwashed hair.

Top Notes:

Avocado, Banana, Ginger, Orange, Turmeric, Carrot, Red Fruits, Apple, Chilli Pepper

Ingredients:

Aqua (Water), Cetearyl Alcohol, Ethanolamine, Propylene Glycol, Cocamide MEA, PEG-40 Castor Oil, Oleth-30, Toluene-2,5-Diamine Sulfate, Sodium Cetearyl Sulfate, Capsicum Annuum (Pepper) Fruit Juice, Citrus Aurantium Dulcis (Orange) Juice, Daucus Carota Sativa (Carrot) Root Juice, Persea Gratissima (Avocado) Fruit Extract, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Perfume (Fragrance), Curcuma Longa (Turmeric) Root Extract, Musa Paradisiaca (Banana) Fruit Juice, Pyrus Malus (Apple) Juice, Resorcinol, 2-Amino-4-Hydroxyethylaminoanisole Sulfate, Rubus Fruticosus (Blackberry) Juice, Rubus Idaeus (Raspberry) Juice, m-Aminophenol, Zingiber Officinale (Ginger) Root Juice, Hydrolyzed Rice Protein, Vaccinium Angustifolium (Blueberry) Fruit Juice, Ethylhexyl Palmitate, 2-Methylresorcinol, Glycol Distearate, Sodium Sulfite, Decyl Glucoside, Sodium Hydrosulfite, Hexyl Cinnamal, Laureth-4, Cocamidopropyl Betaine, Tetrasodium Glutamate Diacetate, Polyquaternium-7, Simethicone, Citronellol, Geraniol, Linalool, Limonene.